Motisha team walking through Bruges facing the camera

Growth still moves
through people.

Motisha means ‘motivating people’ in Swahili.

The name is no coincidence. Since 2002, we have built one thing in many forms: programmes that get people moving.

One goal, one audience, typically live within days. No long-term commitment.

Built around motivation.
From day one.

Motisha did not start as a loyalty platform. We grew from corporate communications into incentive programmes, reward experiences and engagement technology. Along the way, one thing became clear: technology alone does not create loyalty. People respond to relevance, recognition, momentum and progress.

The name changed. The technology evolved. The belief stayed the same: motivating people, personally.

Milestones along the way.

2002 - Living room kickstart
2002

Living room kickstart

Founded as qcs|communications by Gunther Everaert, selling online corporate communications from home. First clients: Heijmans, Vandemoortele and Alcopa.

2004 - First online incentive programme
2004

First online incentive programme

Launched for GE: the start of everything that came next. That same year, a first office in Ghent.

2006 - First major RFP win
2006

First major RFP win

Belgacom, now Proximus: employees, salespeople, resellers and distributors motivated through one system.

2008 - First B2B prepaid gift card
2008

First B2B prepaid gift card

SwingCard, the first B2B prepaid gift card in the Benelux, launched together with KBC, a leading Belgian bank.

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The Motisha team jumping together in Bruges

What drives us.

Technology can accelerate almost everything. But growth still depends on people who choose to act. And people act when the next step feels clear, when recognition feels personal, and when the reward feels worth it.

That is why, after more than twenty years, everything we build still starts from one question.

What do you want people to do more often?

Gunther Everaert
“We help turn motivation into momentum, faster than most teams expect.”
Gunther Everaert
Founder and CEO

The values behind the extra smile.

Passion

Passion

We care about the work. You notice it in the details, and in how long we stay at your side.

Curiosity

Curiosity

We ask a lot of questions. It is how we find what truly moves people.

Respect

Respect

Different people, one team. Every voice counts. We listen first, then act, together.

Determination

Determination

We keep searching until we find what truly works. Not the quick fix, the right one.

Celebration

Celebration

Recognition is our trade, so we live it ourselves first. Every win matters, big and small.

The people behind the smiles.

The best loyalty moments rarely feel forced. They feel relevant, thoughtful, smooth. That is what motivates us, one smile at a time.

Wouter Deraeve

Wouter Deraeve

Digital Smiles

Providing a pleasant experience for everyone, from customers to end users, is what makes me happy.

Magdalena Janiuk

Magdalena Janiuk

Customer Smiles

I handle customer queries, but the real reward is when someone leaves the chat with a smile.

Motisha colleagues collaborating in the office
Johny Geenens

Johny Geenens

Digital Smiles

Turning complexity into simplicity: making sure people easily find the right incentive.

Kristof Gebruers

Kristof Gebruers

Partner and Customer Smiles

Together with our reward partners, I help participants receive their dream gift, wherever, whenever and however they want it.

Gunther Everaert

Gunther Everaert

Founder and CEO

Nothing is more rewarding than customers who trust us year after year to motivate their people more personally and impactfully.

Nadine Boerjan

Nadine Boerjan

HR and Finance Smiles

I make sure everything runs smoothly behind the scenes, so motivation and rewards arrive with a big smile.

Motisha team members working together in Bruges
Alexander Everaert

Alexander Everaert

Digital Smiles

I love creating interfaces that are both beautiful and intuitive. When something works well and looks good, that excites me.

Vicky Verboven

Vicky Verboven

Design Smiles

Flawlessly functional, inspiring design. That is the key to an optimal user experience.

Making an industry impact.

European network and education.

Motisha helped shape IMA Europe for more than a decade: twelve years on the board, co-building the IMA Member meetings in Amsterdam, Bruges, Brussels, Ghent, Paris and Rotterdam, helping grow a European network of industry leaders. We are proud members to this day.

We share that experience with the next generation of professionals, through guest lectures on incentive marketing at VIVES University of Applied Sciences and Ghent University.

IMA Europe Spirit Award
IMA Incentive Awards Best Technology plaque
Gunther Everaert speaking at an IMA Europe member meeting in Brussels

The awards.

In 2025, our founder received the IMA Europe Spirit Award in Austin, Texas, recognising twelve years of volunteer contribution to the industry. It joins IMA's Best Technology award, won in 2019, 2020, 2022 and 2024.

Start motivating people more personally

Start motivating people more personally.

One goal. One audience. One first move. Typically live within days. No long-term commitment.

Book a 20-minute Pilot Scan

Not sure where to start? Book a 20-minute Pilot Scan.

Twenty minutes with a Motisha expert. We review your goal, audience and reward direction, and you leave with a sharpened pilot direction and a concrete proposal. No pitch, just focus.

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